1. What cookies are
Cookies are small text files placed on a device when a website is visited. They help websites remember information about the visit, such as preferences, session details and usage patterns.
Similar technologies may include local storage, pixels, tags, scripts and device identifiers.
2. Why we may use cookies
SST may use cookies and similar technologies to:
- Operate core website functions and maintain security.
- Remember basic preferences and form-related choices.
- Understand which pages and content are useful to visitors.
- Measure website performance and identify technical issues.
- Support advertising, remarketing or conversion measurement when enabled.
- Improve website structure, content and user experience.
3. Types of cookies
| Category | Typical purpose | Common duration |
|---|---|---|
| Essential | Security, sessions, forms and basic website operation. | Session or limited period |
| Functional | Remembering website preferences and interface choices. | Session to several months |
| Analytics | Understanding usage, pages, devices and traffic sources. | Varies by provider |
| Advertising | Campaign attribution, conversion measurement and remarketing. | Varies by provider |
4. Third-party cookies and technologies
Some website functions may be provided by third parties, such as analytics, maps, videos, forms, social platforms, advertising networks, payment services or embedded content.
These providers may set their own cookies or collect technical information according to their own terms and privacy policies.
5. Analytics tools
Where enabled, SST may use tools such as Google Analytics or similar services to understand website usage and performance.
Analytics data may include page visits, approximate location, browser, device type, referral source, session duration and interactions. We use this information in aggregate to improve the website.
6. Advertising and conversion tracking
Where enabled, SST may use services such as Google Ads, Meta Pixel, LinkedIn Insight Tag or similar tools for conversion measurement, campaign optimisation and remarketing.
Advertising platforms process information under their own policies. Users may be able to control personalised advertising through the relevant platform settings.
7. Managing cookie preferences
Where a cookie preference tool is implemented, visitors may be able to accept or reject optional categories.
Illustrative preference controls
8. Browser controls
Most browsers allow users to view, block or delete cookies through browser settings.
Blocking all cookies may affect website functionality, including forms, remembered preferences and embedded third-party services.
9. Cookie duration
Session cookies are generally removed when the browser is closed. Persistent cookies remain for a defined period or until deleted by the user.
Actual duration depends on the cookie's purpose and the provider that sets it.
10. Changes to this policy
SST may update this Cookie Policy when website technologies, integrations, consent tools or legal requirements change.
The latest version will be published on this page with a revised effective date.
11. Contact us
For questions about cookies or privacy preferences, contact Shree Soft Technologies.